Local Community Sponsorship
Website promotion strategies range from placing your URL in your ads or getting a link on comments you make on someones blog, to paid online campaigns directing traffic to specific pages on your website.
If you are a business that geographically targets their customers, sponsoring local community organizations can pay handsome dividends.
People Support the Supporters.
With community sponsorship there is a real “Feel Good” factor and it makes good commercial sense too.
Finding an organization that
- fits or compliments your business goal and values and
- supporting them financially opens you up to all those people associated with them.
Their supporters will appreciate your contribution and in most cases will support you in return.
How do you leverage your sponsorship
As a sponsor, the ideal situation is that you get extra business from people whom would not normally see your normal marketing. So for you to get the most from your agreement you must get the organization to promote your partnership to as many of their followers as possible.
Using proven internet marketing techniques to spread your involvement prolifically and make your content slightly less commercial but very compelling about what your involvement might mean to the local community.